7 Best Way to Increase your Web Traffic.
Launching a website is ridiculously easy these days. This probably explains why there are over 1.7 billion (and growing) on the Internet today.
With so much content and merchandise online, how can you even draw attention to your site? It is like trying to spot a grain of sand on a beach several kilometers long.
Fortunately, there are proven methods to stand out and then quickly increase your site traffic once people realize your site exists.
1. Establish Your Authority
The first thing people will look to learn about you when they visit your website is your About Us page.
About the author’s page and biography
This is where you want to build your visitors’ trust as an expert in the field in which you are publishing content.
It’s also a good idea to add a small profile bio at the bottom of each article. This allows visitors to see your relevant experience without clicking anywhere else on the site.
How does it help to increase website traffic? Several ways.
First, when visitors see that you are truly an expert in your field, they are more likely to share your post on social media and help drive more traffic there. Secondly, one of the many signals that Google uses in its search algorithm (to determine the ranking of your web pages) is the author’s reputation.
While their previous Google+ authorship initiative was phased out, in reality, the credibility of the author makes sense as a signal of the value of any article. This way, we can be sure that Google is using the authority and authority of the author to adjust the value of any web page.
Therefore, include your credentials and experience regarding the page content wherever and whenever you can.
Social media presence
There is nothing more powerful for quickly increasing website traffic than making a post go viral on social media.
The best way to accomplish this is to create an official Twitter presence for your site as well as an official Facebook page.
If you have the time and resources to invest in this, you may also want to consider using Pinterest, Instagram, and any other social media that you are well aware of.
Once you’ve established your presence there, remember to get involved, get involved, and then get more involved. There is no better way to gain credibility on a topic than by actively participating in the relevant community.
Don’t just post blog posts or web pages when posting something new. Don’t forget to interact with other users. Follow people in your area. Respond to their comments. Retweet or repost what other people are sharing.
Sometimes social media only provides a small stream of traffic to your site, but other times, when you post something particularly unique or interesting, it can easily go viral. This will send crowds of visitors to your site very quickly.
Offer free classes or webinars
There are countless free platforms out there to create your own online courses or webinars. Take advantage of this and prove that you are truly an expert in your field.
You can link to these courses on your website and share them on social media. Be sure to include a link, at least in your course profile, to your website so people know where to find you.
Select course topics to reflect what you publish on your website. Thus, you can use examples or readings from your site to support the course content.
Post to Quora
Quora is a site where you can find experts to answer any question you may have. Quora receives over 100 million monthly visitors. And what is great about these visitors is that they are very interested in the topics that you publish on your site.
So it gives you two benefits. By posting answers on Quora as an expert, you build trust in these topics. At the same time, you can include your website in your profile, which can increase website traffic.
Again, this is another resource that takes time and effort on your part to use. Therefore, if you choose this route, make sure you schedule time each week to visit the site and post answers to questions or comments.
2. Implement Common Sense SEO
Obviously, most of your traffic will come from Google searches. You don’t need to be an SEO expert to perform well here, but you do need to follow basic optimization tips to make sure you don’t compromise your site’s chances of ranking well.
Here are a few of the most important things to take care of to optimize your website’s SEO.
- Choose a good domain name, preferably as short and easy to remember as possible.
- Customize the title and description for your site. WordPress provides fields for them.
- Customize post labels (URLs) to use the post category and title. If you’re not using categories, just include the title to keep the URL as short and simple as possible.
- Create unique quality content. Use SEO tools like WordTracker or SEMRush to find topics that many people are looking for but with low competition (few sites on the internet cover this).
- Use an SEO plugin if you are using WordPress. This ensures that basic things like sitemaps and other technical issues are set up properly for the best SEO site possible.
- Hire experts to write content for you with proven experience and knowledge in these topics. Don’t forget to include their profiles in your content.
- Install a CDN service like CloudFlare or Stackpath. These services store and cache some of your site’s content on local servers for visitors, so things like images or scripts will load faster in their browsers.
- Install an SSL certificate on your site so your URL starts with “HTTPS”. Google ranks safe sites higher than others.
If you apply all of these tips, you can be sure that you are doing everything you can to optimize your site for the best SEO possible. This will significantly increase website traffic.
3. Create YouTube Tutorials
YouTube has a huge audience. So why not take advantage of this and attract some of that audience to your site by creating YouTube tutorials?
Once you create them, include them in your website content for visitors who prefer to watch videos rather than read content to learn something new.
Include a link to your site’s content in your YouTube video description and a link to your site in your YouTube profile.
4. Write Medium Articles
Medium, a crowdsourced article site, attracts nearly 200 million monthly visitors. It may seem counterintuitive to publish content on a site other than your own. However, publishing articles here makes you an expert.
You can mention the site or sites you run on your profile, and you can moderately link to your site as a resource anywhere in your content.
Like Quora and YouTube, posting here boosts your reputation, can increase website traffic with links, and also provides your site with backlinks from a highly ranked authoritative domain.
5. Constantly Update Old Content
Outdated content usually doesn’t rank as well as recently published content. The key word here is usually. This usually happens if the content of the article itself is out of date and no longer corresponds to reality.
However, this is not the case where this article is still accurate and remains one of the best sources of information on a topic on the Internet. To determine if old content should be updated to increase traffic to your website, consider:
- Does the content accurately respond to the query and offer the latest information?
- Is the formatting well optimized for SEO (good headlines all over the place, easy to read).
- Is there any new information missing from the original article?
- How well is the article already ranking in Google search results?
The bottom line is that if you’ve already ranked # 1 in Google search results, you probably don’t have to do much with the original article, unless the content is out of date.
6. Conduct Online Surveys on Hot Topics
If you really want to go viral on Twitter or Facebook, create a poll or poll about a controversial topic.
That’s what’s great about polls. They encourage people to forward the survey to friends in order to achieve the desired results. People come back to check the results.
You can easily do this on Twitter by creating a new Tweet and selecting the poll icon on the bar chart.
Just enter the question, answer options and other details. Then tweet about it and wait for responses. You can embed a Twitter poll on your website to drive traffic (and responses) to it.
The hope is that people will check your profile and find out about your site as well. However, if you want to drive more traffic, create your own survey and post it to Twitter. Direct people to your site to see the results. This will encourage people to bookmark your site to check it out later.
7. Conduct Influencer Interviews
The final way to drive a lot of traffic to your site is to reach out to influencers on Twitter in the same field you’re posting about. Contact you and ask about an interview.
When you post an interview with an influencer who has a large following on social media, it helps both the most influential person and your site.
What does an influencer get from an interview?
- More trust as an expert in your field.
- Proud of publishing interviews on the Internet.
- Proof to your followers that they are truly influential.
- Free Advertising
What gives your site an interview?
- Search traffic whenever someone searches for their name on Google
- Social traffic when an influencer shares a link to an interview
- Maybe more followers on your official social network account
Interviews are a great way to engage with the community as well as drive traffic to your site.
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